R.O.G. Return on Generosity
A half hour interview show featuring innovative leaders who cultivate a culture of giving, belonging and thriving together. In each episode, we’ll explore how generosity at work impacts the bottom line and address cultural dynamics, team behavior and peer relationships.
Episodes

Tuesday Jun 27, 2023
134. Working Genius | INVENTION with Julie Dobbins
Tuesday Jun 27, 2023
Tuesday Jun 27, 2023
“The genius of Invention is probably the one that most people would think…they are geniuses! They're coming up with a new idea…creating a solution to a problem that doesn't exist.” - Julie Dobbins
Invention Crave: Freedom
Invention Crushed by: Constraint
The Genius of Invention
This is the natural gift of creating original and novel ideas and solutions.
Invention – People with the genius of invention tend to think and say, “What about this?”
Guest Bio:
Julie Dobbins lives in Southern California with her husband and three boys. Her role at the Table Group is centered around being able to help teams use the Working Genius to transform their meetings, conversations and planning so that they can get more done in less time.
Resources:
Julie Dobbins on LinkedIn (in/julie-dobbins-64900b203)
The Table Group
At the Table with Patrick Lencioni (the Table Group's podcast)
Invention by The Table Group
The Six Types of Working Genius
Where to find R.O.G. Podcast:
R.O.G on YouTube
R.O.G on Apple Podcasts
R.O.G on Spotify
How diverse is your network? N.D.I. Network Diversity Index
What is your Generosity Style? Generosity Quiz
This month on R.O.G.: WIDGET Series - Wonder, Invention, Discernment, Galvanizing, Enablement, Tenacity: The Six Types of Working Genius (episodes 132-138)
Credits:
Julie Dobbins, Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc.

Tuesday Jun 20, 2023
133. Working Genius | WONDER with Julie Dobbins
Tuesday Jun 20, 2023
Tuesday Jun 20, 2023
“Wonder is really about asking questions. It's about pondering and really seeing the big picture; seeing what's possible; looking at untapped potential; that need for improvement or for change in an industry, an environment or on a team or project.” - Julie Dobbins
Wonder Crave: Consideration
Wonder Crushed by: "Who cares?"
The Genius of Wonder
This is the natural gift of pondering the greater potential and opportunity in any given situation.
Wonder – I can see greater potential and opportunity in a given situation. “Couldn’t this be better?”
Julie Dobbins lives in Southern California with her husband and three boys. Her role at the Table Group is centered around being able to help teams use the Working Genius to transform their meetings, conversations and planning so that they can get more done in less time.
Resources:
Julie Dobbins on LinkedIn (in/julie-dobbins-64900b203)
The Table Group
At the Table with Patrick Lencioni (the Table Group's podcast)
Wonder by The Table Group
The Six Types of Working Genius
Where to find R.O.G. Podcast:
R.O.G on YouTube
R.O.G on Apple Podcasts
R.O.G on Spotify
How diverse is your network? N.D.I. Network Diversity Index
What is your Generosity Style? Generosity Quiz
This month on R.O.G.: WIDGET Series - Wonder, Invention, Discernment, Galvanizing, Enablement, Tenacity: The Six Types of Working Genius (episodes 132-138)
Credits:
Julie Dobbins, Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc.

Tuesday Jun 13, 2023
132. Julie Dobbins - The Six Types of Working Genius
Tuesday Jun 13, 2023
Tuesday Jun 13, 2023
132. Julie Dobbins - The Six Types of Working Genius
“The best leader is a self-aware leader. It's the leader who knows where they can contribute, how they show up, how they impact those around them.” - Julie Dobbins
Guest Bio:
Julie Dobbins lives in Southern California with her husband and three boys. Her role at the Table Group is centered around being able to help teams use the Working Genius to transform their meetings, conversations and planning so that they can get more done in less time.
R.O.G. Takeaway Tips:
Take The Six Types of Working Genius Assessment
Avoid the Fundamental Attribution Error
Resources:
Julie Dobbins on LinkedIn (in/julie-dobbins-64900b203)
The Table Group
At the Table with Patrick Lencioni (the Table Group's podcast)
Where to find R.O.G. Podcast:
R.O.G on YouTube
R.O.G on Apple Podcasts
R.O.G on Spotify
How diverse is your network? N.D.I. Network Diversity Index
What is your Generosity Style? Generosity Quiz
Coming Next: WIDGET Series - Wonder, Invention, Discernment, Galvanizing, Enablement, Tenacity: The Six Types of Working Genius (episodes 132-138)
Credits:
Julie Dobbins, Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc.

Tuesday Jun 06, 2023
131. Joe Fortune - Winning with Authenticity
Tuesday Jun 06, 2023
Tuesday Jun 06, 2023
131. Joe Fortune - Winning with Authenticity
“I either win or I learn.” - Nelson Mandella
“Authenticity is the pixie dust of supercharging potential, but also of creating a positive work culture at any level.” - Joe Fortune
Guest Bio:
Joe Fortune is CEO, Mast-Jägermeister US, leading Jägermeister, and Teremana Small Batch Tequila brands. Joe joined MJUS in 2016 as CFO, before assuming the role of CCO, where he made significant impact on Jägermeister. As an industry veteran holding leadership positions within both Diageo and Disaronno, Joe has well-rounded experience and powerful command of the spirits business. “We are a multi-generational business driven by our progressive brand-led culture, masterful execution, and authentic family-owned history. Our devotion to growing our people, supporting communities, and making bold decisions will ignite passion to drive continued success for our Jägermeister brand. Our incomparable entrance into the tequila category with Teremana was the most successful spirits launch in US history. We are proud to contribute our exceptional commercial expertise and core company values to propel the brand forward.” Joe Fortune, CEO, Mast-Jägermeister US
R.O.G. Takeaway Tips:
Channel your inner Jäger (irreverent of spirit) and Meister (masterful and craft)
Know who you are. What are you good at? What are you not good at? Who do you need to surround yourself with?
Be true to yourself.
How can you create a volunteer day or way to generate compassion?
Don’t take things personally.
Hold tension.
Exchange genuine feedback for improvement.
Be authentic.
Resources:
History of Mast-Jägermeister
Mast-Jägermeister
Jägermeister
Teremana Tequila
The Six Types of Working Genius (episodes 132-138)
Please join us for the next seven weeks, Episodes 132- 138, with special guest Julie Dobbins, The Six Types of Working Genius. Special Series on The Six Types of Working Genius.
Credits:
Joe Fortune, Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc.

Tuesday May 30, 2023
130. Frank Patterson - Value of Time is Attention
Tuesday May 30, 2023
Tuesday May 30, 2023
130. Frank Patterson - Value of Time is Attention
“Unless someone like you cares a whole awful lot, nothing is going to get better. It's not.” - Dr. Seuss
“Cash value of time is attention.” - Frank Patterson
Guest Bio:
Frank Patterson is a studio executive, entrepreneur and higher education thought leader. He serves as President and CEO of Trilith Studios, the second largest purpose-built film studio in North America, where Avengers: Endgame, WandaVision and The Suicide Squad were produced, among others. Most recently, he led the transition of the studio from a facilities business to a three-pillar business focused on content, technology, and world-class facilities.
Prior to Trilith, Patterson co-founded and served as the CEO of Pulse Evolution Corporation, a technology company that produces hyper-realistic digital humans for live and virtual reality applications. While at Pulse, Patterson produced the immersive live production of Michael Jackson’s “Slave to the Rhythm” at the Billboard Music Awards, which featured an original performance by Pulse’s digital human likeness of the late Michael Jackson.
Patterson launched his entertainment career by founding and leading several film production companies, including Houston Cinema Group and Envisage Media, where he produced and directed straight-to-video feature film content as well as commercials and various video products for brands.
As an educator, Patterson teaches producing at Florida State University’s College of Motion Picture Arts, where he served as dean for 14 years. He has taught at the University of Texas and Chapman University, where he also served as associate dean, and The Los Angeles Film School, where he led the school as president.
The “Hollywood Reporter” named Patterson one of the nation’s top mentors to a generation of Hollywood filmmakers. The Florida Governor’s Office recognized him for "inspiring a generation of Florida filmmakers" and for his "contribution to and support of production in Florida."
His creative and research activities are focused at the intersection of artificial intelligence and immersive technologies, with an interest in digital human agency.
R.O.G. Takeaway Tips:
The cash value of time is attention. Where are you spending yours?
Get quality sleep for greater efficacy in your life.
How are you a catalyst for community?
“Unless someone like you cares a whole awful lot, nothing is going to get better. It's not.” - Dr. Seuss
Resources:
Frank Patterson on LinkedIn (in/frankmpatterson)
Matt Walker - "Sleep is a Superpower" TED Talk
Kris Kristofferson - "Here Comes That Rainbow Again"
The GROW Method
G
Goal
The Goal is the end point, where the client wants to be. The goal has to be defined in such a way that it is very clear to the client when they have achieved it.
R
Reality
The current Reality is where the client is now. What are the issues, the challenges, how far are they away from their goal?
O
Obstacles
There will be Obstacles stopping the client getting from where they are now to where they want to go. If there were no Obstacles the client would already have reached their goal.
Options
Once Obstacles have been identified, the client needs to find ways of dealing with them if they are to make progress. These are the Options.
W
Way Forward
The Options then need to be converted into action steps which will take the client to their goal. These are the Way Forward. The "W" of GROW can also include When and by Whom and the Will (or intention or commitment) to do it.
Coming Next:
Please join us next week, Episode 131, with Joe Fortune, CEO, Mast-Jägermeister US.
Credits:
Frank Patterson, Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc.

Tuesday May 23, 2023
129. Forgiveness | Generous Leadership Coaching Tip
Tuesday May 23, 2023
Tuesday May 23, 2023
Host Bio:
Shannon Cassidy is Founder and CEO of Bridge Between, Inc. a boutique leadership development firm specializing in behavioral change, executive presence, effective communication, collaborative teamwork, empowering leadership, and conflict resolution. She provides Executive Coaching, Facilitation (team sessions, retreats, conferences) and Keynote Speaking (conferences, annual events, ceremonies) and Mentoring Programs (associations, ERGs, leadership circles) all custom designed. She has a podcast called R.O.G. Return on Generosity that focuses on how to be a corporate generous leader by sharing time, talent and gratitude.
Shannon combines her keen ability to get to the heart of every matter with a proven track record as a corporate leader. Before founding bridge between, she spent years building profitable businesses and driving innovation and leadership initiatives. This real-world experience formed the bedrock of her success, enabling her to provide clients with the strategies, tools, and inspiration to thrive during organizational change and lead with vision, values, and purpose.
Shannon has authored several articles and books including Discover Your Inner Strength (2009), The Five Degree Principle: How Small Changes Lead to Big Results (2013), V.I.B.E. A Self-Discovery Journey to Authentic Leadership (2014) and Grounded in Gratitude a one-line-a –day, five-year gratitude journal (2015). Her current efforts focus on the benefits of Generosity at Work.
R.O.G. Takeaway Tips:
Forgive others.
Forgive yourself.
Choose the Road of Resolution.
Ask “what” and “how” questions.
Resources:
Forgiveness Quiz
Amish Grace and Forgiveness
BridgeBetween.com
The Five Degree Principle by Shannon Cassidy
V.I.B.E. by Shannon Cassidy
R.O.G. on Apple Podcasts
R.O.G. on Spotify
Video of this episode on YouTube https://youtu.be/ZSrR0GNdzBA
The Six Types of Working Genius (R.O.G. episodes 132-138)
Coming Next: Please join us next week, Episode 130, with special guest Frank Patterson, Value of Time is Attention.
Credits: Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc.

Tuesday May 16, 2023
128. Pooja Midha - Giving and Creating Opportunities for Others
Tuesday May 16, 2023
Tuesday May 16, 2023
128. Pooja Midha - Giving and Creating Opportunities for Others
“It is about giving and creating opportunity for others, and that opportunity can come through the literal opportunity you give them, it could come through the feedback that you give them…the context that you give them…,the kindness you give them…that unleashes their greatness. All those things are about giving and creating opportunities for others.” - Pooja Midha
Guest Bio:
Pooja Midha serves as Executive Vice President and General Manager for Effectv, the advertising sales division of Comcast Cable.
In this position, she oversees the company P&L and a national team spanning all sales and sales development, operations, technology, product, data innovation and insights, and customer experience. Pooja is also responsible for driving growth in addressable, multi-screen and audience-based advertising.
Pooja was formerly chief growth officer for Comcast Advertising. In that role, she led global marketing across the division, which includes FreeWheel, a global technology platform for the TV advertising industry, and Effectv, as well as Effectv’s sales development function. In addition to strengthening each unit’s brand and differentiated value, she worked with the leadership team to enhance the company’s products and solutions within a shifting, multi-screen landscape, emphasizing data and customer value.
She brings more than 20 years of experience in the media and advertising sector, with a track record of transforming businesses; creating new and innovative models; developing brands, partnerships and talent; and exceeding revenue goals.
Previously, Pooja served as president of advertising technology company true[X]. There, she was credited with leading the company through two acquisitions while also exceeding business goals, expanding its industry leading product suite, and growing true[X]’s advertiser, premium publisher and technology partnerships.
Prior to joining true[X], Pooja was senior vice president, digital ad sales and operations for the ABC Television Network. In this role, she created and led the network’s digital sales vision and managed its digital sales, planning, and operations teams. Pooja and her team also spearheaded the development of several new video offerings, including programmatic and addressable advertising, major platform partnerships and new products around social, custom ads and branded content.
Before joining ABC, Pooja held a variety of senior sales and marketing roles at ViacomCBS (now Paramount), in both a domestic and global capacity, including positions at MTV Networks, MTV Networks International and Nickelodeon. She started her career in ad sales at Dow Jones & Company.
Pooja has spoken at several major industry conferences, including Cannes Lions and Advertising Week. Adweek named her a 2016 “Young Influencer,” Cynopsis spotlighted Pooja as one of its 2017 “Top Women in Digital: Industry Leader,” Broadcasting & Cable recognized her as a 2021 “Wonder Woman” and Multichannel News honored her as a “Woman to Watch” in 2019 and a “Wonder Woman in Streaming” in 2021. She is also a recipient of the IAB’s 2018 Sales & Service Excellence Awards and ANA Business Marketing’s “Communicator of the Year” 2022.
A noted industry thought leader, Pooja has been quoted and featured in several major media outlets, such as The New York Times, Advertising Age, Adweek, AdExchanger, Beet.TV, Variety and more.
She holds a Bachelor of Arts in International Business and Psychology from Lehigh University and a Master of Business Administration from Columbia Business School. Pooja also completed the National Association of Multi-Ethnicity in Communications (NAMIC) Executive Leadership Development Program from UCLA’s Anderson School of Management. A mother of two, she resides with her family in New York.
R.O.G. Takeaway Tips:
Explain the why behind an assignment, feedback, projects, initiatives
Be clear, honest, and fair with your feedback
Ask people what they think to encourage them to share their ideas
Don't assume you know everything
Give and create exposure opportunities for others
Listen and ask quality questions
Make sure there are seats at the table or expand the table
Unleash greatness
Resources:
Pooja Midha on Instagram (@missmidha)
Pooja Midha Speaker Profile — MCN Wonder Women 2021
"Pooja Midha Joins Comcast Advertising, Following Her "North Star" to TV Transformation" from BeetTV
"Navigating Your Career in the Evolving Media Industry" by Pooja Midha
"Pooja Midha To Oversee Comcast’s Effectv Ad-Sales Unit" by Brian Steinberg
Coming Next:
Episode 129, Building Bridges Coaching Tips for Generous Leaders with Shannon Cassidy.
Credits:
Pooja Midha, Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc.

Tuesday May 09, 2023
127. Focus & Priorities | Generous Leadership Coaching Tip
Tuesday May 09, 2023
Tuesday May 09, 2023
Host Bio:
Shannon Cassidy is Founder and CEO of Bridge Between, Inc. a boutique leadership development firm specializing in behavioral change, executive presence, effective communication, collaborative teamwork, empowering leadership, and conflict resolution. She provides Executive Coaching, Facilitation (team sessions, retreats, conferences) and Keynote Speaking (conferences, annual events, ceremonies) and Mentoring Programs (associations, ERGs, leadership circles) all custom designed. She has a podcast called R.O.G. Return on Generosity that focuses on how to be a corporate generous leader by sharing time, talent and gratitude.
Shannon combines her keen ability to get to the heart of every matter with a proven track record as a corporate leader. Before founding bridge between, she spent years building profitable businesses and driving innovation and leadership initiatives. This real-world experience formed the bedrock of her success, enabling her to provide clients with the strategies, tools, and inspiration to thrive during organizational change and lead with vision, values, and purpose.
Shannon has authored several articles and books including Discover Your Inner Strength (2009), The Five Degree Principle: How Small Changes Lead to Big Results (2013), V.I.B.E. A Self-Discovery Journey to Authentic Leadership (2014) and Grounded in Gratitude a one-line-a –day, five-year gratitude journal (2015). Her current efforts focus on the benefits of Generosity at Work.
Resources:
BridgeBetween.com
The Five Degree Principle by Shannon Cassidy
V.I.B.E. by Shannon Cassidy
R.O.G. on Apple Podcasts
R.O.G. on Spotify
Video of this episode on YouTube https://youtu.be/hTPOe1ixNmE
R.O.G. Takeaway Tips:
Ask yourself:
Why you aren’t delegating more?
What are you currently doing that someone else can do?
Who can you delegate to?
How will you set them up for success?
Let go.
Invest your mind on innovative ways to grow and contribute.
Coming Next: Please join us next week, Episode 128, with special guest Pooja Midha, Giving and Creating Opportunities for Others.
Credits: Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc.

Generous Leadership
R.O.G. Return on Generosity, hosted by Shannon Cassidy, is a half hour interview show featuring innovative leaders who cultivate a culture of giving, belonging and thriving together. In each episode, we’ll explore how generosity at work impacts the bottom line and address cultural dynamics, team behavior and peer relationships.
Visit bridgebetween.com to learn more about generous leadership and host Shannon Cassidy.